THE STORY
SO FAR.
WE JUST WANTED BETTER MUGS. SO WE MADE THEM.
THE TRUTH • NO FILLER • JUST MUGS • THE TRUTH • NO FILLER • JUST MUGS • THE TRUTH • NO FILLER • JUST MUGS •
HOW IT WORKS
NO CORPORATE NONSENSE. JUST THE FACTS.
THE IDEA
WE LOOKED AT THE MUGS ON OUR DESKS AND HATED THEM. THEY WERE WEAK, BORING, AND SAID NOTHING. WE KNEW WE COULD DO BETTER.
THE DESIGN
WE USE BOLD TYPE AND HEAVY LINES BECAUSE THAT'S WHAT WE LIKE. IT’S NOT FOR EVERYONE, AND THAT’S THE POINT.
THE MUGS
THEY ARE STANDARD CERAMIC MUGS. THEY HOLD LIQUID. THEY GO IN THE DISHWASHER. THEY JUST LOOK BETTER THAN THE OTHER ONES.
THE SHOP
THIS ISN'T A REVOLUTION. IT'S A SHOP SELLING MUGS TO PEOPLE WHO APPRECIATE GOOD DESIGN AND DIRECT COMMUNICATION.